Why almost all SEO will become programmatic
- Part 1 Why almost all SEO will become programmatic
- Part 2Three types of content to enable programmatic SEO
Show Notes
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03:10Transformation of SEO through programmatic approaches.The discussion highlights how programmatic SEO is changing the traditional SEO landscape by automating and scaling operations.
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07:45Key differences between traditional and programmatic SEO.Exploring the efficiency and scalability of programmatic SEO compared to traditional methods, emphasizing automation and data analysis.
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12:30Challenges in transitioning to programmatic SEO.Addressing potential drawbacks and the readiness required within organizations to adopt a more automated SEO strategy.
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17:50Examples of successful programmatic SEO implementations.Sharing case studies and results from companies that have effectively integrated programmatic SEO to boost their organic growth.
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22:05Aligning content strategies within a programmatic framework.Discussing how businesses can keep their content and SEO strategies adaptable and aligned to benefit from programmatic methodologies.
Quotes
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"AI has the potential to drastically improve leverage by 100 times for a lot of SEO and content people." - Thenuka Karunaratne
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"Programmatic SEO is essentially taking structured data and turning it into content." - Thenuka Karunaratne
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"Companies that should succeed long term in SEO are those that have a defensible and durable data advantage." - Thenuka Karunaratne
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"Programmatic SEO is getting better and better at answering more complex questions, because it's smarter, because you can use AI models. And in addition to that, their ability to tap sources of context is improving drastically." - Thenuka Karunaratne
- Part 1 Why almost all SEO will become programmatic
- Part 2Three types of content to enable programmatic SEO
Up Next:
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Part 1Why almost all SEO will become programmatic
Thenuka Karunaratne, from daydream, discusses the future of SEO and its inevitable shift towards programmatic methods. He explores how automation and AI are transforming traditional SEO practices, making them more efficient and scalable. Thenuka delves into the implications of this shift for businesses and marketers, emphasizing the need to adapt to these evolving technologies.
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Part 2Three types of content to enable programmatic SEO
CEO and Cofounder at Daydream, Thenuka Karunaratne, discusses three types of content to enable programmatic SEO. In this episode, Thenuka shares his perspectives on: how programmatic SEO transforms traditional SEO approaches, key types of content that drive programmatic SEO success, challenges and considerations in adopting programmatic SEO, case studies demonstrating successful programmatic SEO implementations, and aligning content and SEO strategies within a programmatic framework.
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